People
The secret to great clients and great work is great employees.
Behind every one of our impressive media marketing initiatives is an even more impressive group of strategists and creative minds that help bring our innovative ideas to life. They are passionately dedicated to their craft and, even more importantly, their clients. Because of our employees we have been able to partner with some of the most sought-after brands and marketers in the world.
It’s time we introduced you to some of them. Here are some comments from a just few of our nearly 200 employees.
Zach, Client Strategy Associate
What’s your favorite thing about working at Empower?
My favorite thing about working at Empower is the sense that, “We’re all in this together!”
What’s a trend that interests you and why?
I am interested in seeing if 3-D technology will make it into an Apple product by the end of the year. Trendy iPad glasses?! Fingers crossed! And I’m also interested in how digital technology will continue making the message, and not the medium, most important.
What should we know about you?
I love meeting with clients face to face.
I wish brands…
I wish brands would realize that they can’t invite people to a party and then run out of beer. This is some brands’ Facebook strategy—all acquisition vs. acquisition, then engagement.
Dwight, Digital Search Associate
What’s your favorite thing about working at Empower?
I appreciate the strong leadership within the company that empowers our people to create innovative solutions for our clients.
What are you working on?
Clients that I am currently working on are in the following industries: health/eye care, financial and entertainment. Empower is also one of the clients that I do work for, which gives us the freedom to test new strategies and develop best practices.
What’s a trend that interests you and why?
I’m interested in the continued growth of mobile and the effect that it will have on the future of (search) marketing.
What should we know about you?
I’m saving the world. One search at a time.
What can other agencies learn from Empower?
The title of the person is not important when assessing the value of an idea. Thought leadership can come from any level within a company.
