:: By Courtney Ackerman, Print Media Director and Tim Glover, Digital Media Director

With more than 3 million iPads sold in less than three months, there are nearly 3 million different opinions around the tablet device – and seemingly just as many questions facing brands considering how the iPad impacts marketing [...]

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Seeking a Clear Definition

On June 17, 2010

Should Local Advertisers Leverage High Definition TV Spots?

By Kirby Thornton and Michelle Dietz

A new study from Empower MediaMarketing suggests that local advertisers wanting to take advantage of high definition televisions’ improved quality and viewer interest to strengthen their brands will have difficulty airing their spots on most local stations. The study found [...]

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