As media planning and buying agency of record for multi-brand online retailer Bluestem Brands, Inc. Empower is helping Fingerhut with its “Budget Buddies” national television campaign launch on March 26th.
Look for commercials on highly targeted programs and networks like The View, Today Show, A&E, Bravo, BET, Own and TNT. Fingerhut has served budget-constrained families for over 50 years by providing them with flexible payment options.
Bluestem is a multi-brand, online retailer of a broad selection of name brand and private label general merchandise serving consumers nationwide. Bluestem chose Empower as agency of record for media planning and buying in Fall of 2013.