Empower MediaMarketing Promotes Mitch Dunn to Senior Vice President, Strategic Planning


Independent media agency Empower MediaMarketing proudly recognizes Mitch Dunn’s 10 years of leadership in building a culture of innovation by promoting him to senior vice president of strategic planning.

“With 22 years of media planning and buying experience and a passion for getting ahead of client needs, Mitch has played an integral role in making Empower the agency it is today,” said Empower MediaMarketing’s president and CEO, Jim Price. “He’s been instrumental in developing the agency’s approach to insights and has inspired a culture of deliberate innovation at the company.”

Working across paid, owned and earned media, with a steadfast focus on business results, Mitch leads cross-functional teams that have been responsible for many company firsts. These include integrated approaches to contextual planning, gamification, online promotions and online community development.

“Empower has given me the tools and room to evolve in several different ways over the last 10 years,” said Dunn. “That is what has allowed me to look forward to work every day for the last decade. I can’t wait to see what’s next.”

Dunn joined Empower in 2004 overseeing client strategy and supporting clients with their media plans. In 2009 he moved into a digital marketing role where he created Empower’s Deliberate Innovation Council. This team fosters creative problem solving and strategic thinking to stay ahead of the competition. Prior to his promotion, Dunn served as vice president of strategy.

About Empower MediaMarketing

Empower MediaMarketing is one of the largest independently-held media agencies in the nation. It plans, buys and creates media and delivers proof its clients’ media investments are driving positive results. Empower can be found online at its website, as well as on TwitterLinkedIn and Facebook.

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