Empower MediaMarketing Word of Mouth Strategist Weighs in on the Future of News


Taylor Wiegert joins Execs from Associated Press, Apple Computer
on Reynolds Journalism Institute panel discussion

CINCINNATI – March 15, 2010 – Taylor Wiegert will be participating in the Reynolds Journalism Institute (RJI) Symposium: “Business, Technology and the Media: Charting a Course Through Chaos” from March 14 through March 16, 2010. The symposium is designed to explore ideas for the future of media. Wiegert will sit on the panel “How Will We Consume News And Information In The Next 10 Years?” with Associated Press Vice President & Director of Strategic Planning, Jim Kennedy and Apple Computer’s Development Executive, Vin Capone.

At Empower MediaMarketing, Wiegert generates results for a variety of Empower’s CPG and retail clients by developing and executing social media and marketing programs. He immerses himself in the latest news across the fields of social media, interactive technology, online video and gaming to better educate clients and Empower colleagues. Taylor was recently chosen to present on the future of news by The Cincinnati Enquirer and provides social media consulting to the Cincinnati Chamber of Commerce’s HYPE program. Taylor can be found online at http://www.braveadworld.com, a new blog and podcast featuring a Digital Native’s perspective on new media, and on Twitter @twiegert.

About RJI
The Donald W. Reynolds Journalism Institute (RJI) exists to develop and test ways to improve journalism through new technology and improved processes. In partnership with media organizations and nonprofits, RJI delivers technological and strategic innovations in journalism and advertising. It can be found online at http://www.rjionline.org.

About Empower MediaMarketing
Empower MediaMarketing specializes in communicating to and with its clients’ customers through an integrated combination of media. For more information, visit us online at http://www.empowermm.com, or join the conversation on our blog or on Twitter at @empowermm.

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