Fellowship Provides Additional $10,000 Financial Support to Startup Whose Idea Is Most Disruptive to the Media Landscape
CINCINNATI, OH-(Jun 13, 2013)-Independent media agency Empower MediaMarketing announced today it is expanding its support of the local business startup accelerator, The Brandery, with a “Disruptive Media Fellowship.” The Empower fellowship of $10,000 will be awarded [...]
Digital Out of Home Work for Meijer Called Out as Best Local Media Invention
Cincinnati, OH – May 29, 2013 – Empower MediaMarketing has received a Project Isaac Award from Adweek magazine in recognition of the agency’s digital out of home work for Meijer. Empower, an independent media [...]
Cincinnati, OH – May 15, 2013 –The independent media agency will handle broadcast, search engine marketing, online and mobile display as well as modeling for both the Gorilla and O’Keeffe’s brands. This is in addition to the media strategy and execution of a consumer print plan beginning next year.
“We looked [...]
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Empower to plan, buy, create and prove the impact of media for the leading organic yogurt brand
Cincinnati, OH – 04.03.13 – Stonyfield, the leading organic yogurt company, has chosen Empower MediaMarketing as its media agency of record. The independent media agency will [...]
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For the latest on content marketing issues and trends, connect with Empower MediaMarketing’s subject experts. The following related articles were written by Empower’s experts. To interview one of the authors, contact Empower with specfics around your publication, the article and your deadline.
Empower Chosen for Media Agency of Record Duties
Cincinnati—January 8,2013 – Famous Footwear, a division of Brown Shoe Company (NYSE:BWS), has selected Empower MediaMarketing as its media agency of record.
Empower will be working with Famous Footwear to maximize its marketing to reach the Famous Footwear target consumer as well as to help [...]
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Jim Price, CEO of the Empower Group, is an informed source on a broad number of topics related to issues and trends across the changing media landscape.
For more background on his expertise, download this news source Profile, and you can also read his bio.
To contact him for news media interviews [...]
Continue Reading →For the third year in a row, Empower MediaMarketing has served as an agency mentor for The Brandery.
The Brandery is a nationally-ranked seed stage startup accelerator. Founded in 2010, it’s ranked as one of the top programs in the United States.
“The Brandery has a proven, economic impact on the Cincinnati region,” [...]
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$10 billion being spent across media channels is impacting brands
September 10, 2012 — Empower MediaMarketing is tracking the political ad spend during the 2012 elections in an effort to minimize impact on marketers.
Estimates predict $10 billion will be spent across all media for all 2012 November elections, $4 billion on TV [...]
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As we observe the fifth birtday of the hashtag, it’s impressive to consider the impact of a single character.
Since its first use to catalog tweets, it’s become a standard across multiple platforms and is even a paid media vehicle.
For more on the hashtag and its impact, visit Media Is Power’s overview and [...]
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Empower MediaMarketing focusing on media agency services;
Powerhouse Factories expands services as strategic creative agency
Cincinnati, Ohio—02.17.12—To position itself for continued growth, Empower MediaMarketing has created The Empower Group, an independent network of agencies. Empower MediaMarketing also is taking three of its service offerings and [...]
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Industry news site, Media Is Power, tracks the changing media landscape for marketers
Empower MediaMarketing has launched Media is Power. The independent media platform is operating as an industry news site. Its editorial mission is to guide c-level marketers, and their teams, through the tectonic shift taking place across the paid, owned and [...]
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Many advertisers treat a market as a homogenous whole, but this approach is far from accurate. Does everyone in your neighborhood listen to the same music? Do they drive the same kind of car?
If we can’t make those assumptions on a neighborhood level, chances are it would be terribly inaccurate and ineffective [...]
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