Our Digital Design and Development Team’s intimate understanding of technology and consumer behavior enables it to develop innovative online programs that achieve maximum results.

Our specialists understand digital is not a silo, but more so a thread woven across all facets of media. The end result means as technology changes, so do consumer habits. Our digital design and development strategists work with our designers and developers to create the best online experience for your brand and consumers.

Empower’s digital services include:

• Digital marketing strategy
• Content strategy, development and management
• Campaign design and management
• Mobile marketing strategy, design and application development
• Website design and development
• Integrated promotions and online sweepstakes
• Information architecture and interaction design
• Rich media and Flash development
• Affiliate and co-marketing programs
• Intranet and extranet strategy, design and development
• E-commerce applications
• Site metrics and campaign analytics
• ROI analysis and modeling