Senior Vice President, Investment (National Video)
Chicago, IL
Updated 2023-08-10
SVP of Investment will be responsible for leading tactical media buying teams across TV, Digital (including mobile, display, programmatic, social), Video, Audio, Print and OOH.
Works alongside Chief Investment Officer with support from Investment Operational Lead to oversight teams with varying levels of experience.
Responsible for leading day-to-day operations of cross-functional teams and furthering the vision of Investment strategies in support of other key senior leadership.
Primary Responsibilities
- Lead Vision, Strategy and Approach alongside CIO and agency leadership
- Lead Day-to-Day Operations alongside Investment VP’s
- Lead team stewardship of all areas alongside Investment VP’s
- Oversee the full adoption and implementation of Empower’s data-driven, performance media approach
- Actively participate in new business pitch work, inclusive of representing Investment in presentations
- Manage key publisher relationships and the development of Joint Business Partnerships with selected partners
- Represent Empower within the media community
- Develop competitive advantage for all Investment areas
- Lead operational and activation excellence through implementation of best practices
- Support Investment Operations Lead in recruiting, hiring, and career-pathing of next-generation media leaders.
Leadership Qualities
- 15+ years of agency experience with a focus on media planning and buying
- Confident, visible and connected leader
- Personable and dynamic, this leader can develop relationships (both internally and externally) with all levels of organizations
- Innovative and visionary able to facilitate Empower’s Investment vision
- Action-oriented and capable of delivering on Investment goals
- Works effectively in a fast-paced environment
- Experience leading teams of 75+ people in multiple locations
- Strategic leader with knowledge of hands of keyboard efforts
- Solution-oriented and collaborative, able to identify and solve challenges in team environments
- Able to lead and navigate client relationships at various levels
- Has ability to influence and build credibility at senior management level both internally and externally
- In-touch leader with awareness and pulse on all negotiations across all media
- Effective collaborates across key partnerships
- Strong strategic mindset with buying extensive exposure, appreciation and respect for buying process – particularly in digital.
- Willingness to travel a must