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Senior Analyst
,
Updated 2021-09-21

  

Empower utilizes a broad array of proprietary, syndicated, and open-source analytic tools, methods, and data to provide best-in-class marketing recommendations and consulting services. In this role, the senior analyst will work under the guidance and supervision of an associate director and other agency colleagues to understand, develop, and communicate findings. The day-to-day job function will depend on the skill-set successful applicants present and will include developing actionable insights through quantitative analysis and innovative thinking, and collaborating with other functional areas to get a holistic understanding of data. It is expected that work responsibilities will expand and develop in line with the candidate’s career objectives and capabilities.


Responsibilities 


The successful candidate:

  • Is a problem solver with a quantitative bent and rigorous attention to detail
  • Is nimble, curious, focused and a quick learner
  • Has the ability to juggle through multiple projects across clients while maintaining quality
  • Has the ability to lead internal and client meetings 
  • Demonstrates solid communication and collaboration skills
  • Can work independently with minimal direction


Quantitative/data skills:

  • Solid mathematical or statistical educational background
  • Has the ability to know what an insight is and using it while analyzing campaign data
  • Has knowledge of digital media platforms and associated metrics as well as measurement solutions such as Lift Studies, MMM, MTA etc. 
  • Ability to aggregate, analyze and interpret data from multiple data sources such as syndicated survey data, primary research and platform metrics
  • Microsoft suite (Outlook, Advance Excel and PowerPoint)
  • Ability to learn syndicated tools (e.g., Tableau, Telmar, Datorama, Adobe Analytics) to perform routine data extraction, formatting, and basic descriptive analyses
  • Experience in R, Python, VBA or other programming languages is a plus
  • Web analytics (e.g. Google) is a plus


Qualifications, Education & Experience

  • Bachelor’s degree in quantitative field (math, statistics, economics or other social science) or demonstrated facility in math and statistics
  • 2-3 years of experience, preferably in marketing analytics
  • Located or willing to relocate to Cincinnati / Chicago / Atlanta
  • Minimal travel is required (0-10%)


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