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Back-to-School During COVID-19: Don’t Back Out. Adapt Your Approach.
Written By
Empower's Retail Center of Excellence
We’re not back to normal yet, but that isn’t pumping the brakes on one of the most vital retail seasons on the calendar: Back-to-School.

Amidst uncertainty as to whether or not school will be physically in session or virtually conducted, consumers are preparing for both scenarios. Seasonal spend is projected to increase to a record high, so how should retailers respond? Keeping safety and convenience top of mind is essential. In this guide, our Retail Center of Excellence dives into the numbers and shares a strategy for winning an unprecedented Back-to-School season.

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Please fill in the form below to download your copy of the Back-to-School During COVID-19 Report.