TEMPUR SEALY RESTS EASY WITH EMPOWER AS MEDIA AOR
CINCINNATI (September 17, 2019) – Tempur Sealy International, Inc., the world’s largest bedding provider has named Empower its Media AOR. The partnership includes traditional media planning and buying as well as word-of-mouth marketing. The primary brand of focus is Tempur-Pedic®.
“What makes the Tempur Sealy team exciting to work with is that they’re willing to push the boundaries and make changes today that will impact tomorrow and beyond,” says Empower Vice President, Jennifer Jackson. “It’s like when you dig into innovations like Tempur-Pedic and learn it’s the result of harnessing the technology used for pressure-relieving material developed by NASA to absorb the G-force of astronauts traveling into space and then perfecting it for sleep – how could you not be excited to work with such a smart and talented group of people?,” Jackson says.
About Tempur Sealy International, Inc.
Tempur Sealy International, Inc. (NYSE: TPX) develops, manufactures, and markets mattresses, foundations, pillows and other products. The Company’s products are sold worldwide through third party retailers, its own stores, and online. The Company’s brand portfolio includes many highly recognized brands in the industry, including Tempur®, Tempur-Pedic®, Sealy® featuring Posturepedic® Technology, and Stearns & Foster®. World headquarters for Tempur Sealy International is in Lexington, KY. For more information, visit http://www.tempursealy.com or call 800-805-3635.
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Meghann Craig for Empower