Intelligence
Brett Mowry Joins Empower as Senior Vice President, Intelligence
Data Science Predicts a “Return To Normal” For Each State
What Does Measurement Mean to Marketers During Covid-19?
Don’t Wait For Data-Driven TV Standardization
Dear Diary, Nielsen to Retire Legacy TV Measurement
Why You Need Attribution at The Center of Your Media Plan
(Not) Another GDPR Article
Why You Need A Data Management Platform
Perfect is the Enemy of Good in Attribution
Measuring Return On Objective: An Alternative Success Metric